Where will AI actually pay off in your business?
Answer 20 questions to find your biggest AI opportunity, see how you compare on the two things that decide whether AI works, and get a plan for what to do first.
Takes 4 minutes · Completely free · Instant results
AI Utilisation
46%
AI Readiness
62%
Operations
Customer engagement
Revenue & growth
Start with: Customer engagement
Two things decide whether AI pays off.
Most AI advice skips the basics. This benchmark looks at what you already run on AI today, and whether your business is set up to do more of it well.
AI Utilisation
How much AI already does for you today, scored across Operations, Customer engagement and Revenue & growth.
AI Readiness
Whether your strategy, processes, data and systems are set up to put AI to work without it falling over.
Where AI is helping, and where it isn't
Your Utilisation score splits three ways, so you can see which part of the business is missing out and which to fix first.
A clear benchmark, before your next AI decision.
- 1
Answer 20 quick questions
Add your name and email, then work through 20 yes-or-no questions about how your business runs today.
- 2
Get your two scores
See your AI Utilisation and AI Readiness out of 100, with the Utilisation split across your three areas.
- 3
See what to do first
A practical read on your biggest opportunity and a sensible next step, sent to your inbox.
Before you start
Find out where AI will actually pay off.
Four minutes now could save you from spending on the wrong thing later.
Takes 4 minutes · Completely free · Instant results